Last month I posted that http://www.world-shoppe.com/ was going to get "refreshed". My goal is that after four years in business (I can't believe it's been four wonderful years!), it was time to let http://www.world-shoppe.com/ grow up from its baby stage.
When we first launched http://www.world-shoppe.com/, it was my first e-boutique venture and while I knew a bit about retail from my volunteering at various non-profit retail shops, this was a whole new ball game. To make our experience launching the site as easy as possible, my Web designers and I decided to use a Yahoo platform to make http://www.world-shoppe.com/ a reality. And while I know my Web designers were less than thrilled with the opportunity to really customize the site as I wanted it, we made it work because there were other things we needed to focus on which included getting the best selection of fair trade gifts, home accessories, kitchen accents and stationery to you (and I think we've done a pretty good job of that based on our increasing sales figures every year since we launched!).
We now have a good, solid groups of fair trade partners all over the world and we continue to source more on a regular basis while keeping our commitment true to our existing partners.
But, as we look to the horizon, we knew that we needed to make our site more effective and functional. Constructive criticism was noted (yes, we listened!) and things that we personally wanted to improve was added to our "wish list". We searched for a web designer that understood our need to be thoughtful to the mission of fair trade while still giving us some wonderful concepts from which to choose.
Well, today we received our first phase mocks up since our site map was approved - and I'm thrilled. While we still need to make some minor tweaks, I'm seriously amazed at how our Web designer took our "wish list" and translated them into a true reflection of easy-to-navigate and visually appealing pages.
I wish I could post some of the pages but that would spoil the "reveal" we're planning to share in just a couple of months. So you'll have to wait and see!
In the meantime, thank you again for your support - and let us know what you think we could do better with our site. Our Blog allows comments - send them to us!
Thanks again!
-Megy Karydes, Founder
http://www.world-shoppe.com/
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